Omni-Channel Messaging
Unified communication platform orchestrating SMS, email, and direct mail campaigns with AI-powered personalization, real-time compliance review, delivery tracking, sentiment analysis, and multi-touch attribution across all customer interactions.
Campaign Performance
Messages Sent Today
8,642
Overall Open Rate
72.8%
Click-Through Rate
14.2%
Active Campaigns
14
Opt-Out Rate
0.8%
Response Rate
18.4%
Message Volume by Channel (Last 7 Days)
Performance Metrics
SMS Performance
84.2%
Delivery rate
Email Performance
68.4%
Open rate
Direct Mail
96.8%
Delivery rate
Live Campaigns
Payment Reminder - Early Stage (1-30 DPD)
Live
2,842
Sent Today
78.4%
Delivered
21.2%
Clicked
486
Responses
Hardship Assistance Outreach
Draft
--
Sent
--
Delivered
--
Clicked
--
Responses
Self-Serve Portal Push Campaign
Live
1,924
Sent Today
82.1%
Delivered
18.6%
Clicked
284
Portal Logins
Legal Notice Follow-up Sequence
Scheduled
Dec 23
Send Date
384
Recipients
Mail
Channel
--
Responses
Payment Plan Enrollment Invitation
Live
1,486
Sent Today
76.8%
Delivered
24.3%
Clicked
142
Enrollments
Campaign Details
| Campaign Name | Channel | Audience | Send Time | Delivery % | Opens | Clicks | Status |
|---|---|---|---|---|---|---|---|
| Payment Reminder - Early Stage | SMS | 2,842 | Today 9:15 AM | 78.4% | -- | 21.2% | Live |
| Self-Serve Portal Push | 1,924 | Today 8:00 AM | 82.1% | 68.4% | 18.6% | Live | |
| Payment Plan Invitation | Email + SMS | 1,486 | Yesterday 3:00 PM | 76.8% | 64.2% | 24.3% | Live |
| Promise-to-Pay Reminder | SMS | 1,204 | Today 10:30 AM | 84.2% | -- | 19.4% | Live |
| Hardship Assistance | 842 | -- | -- | -- | -- | Draft | |
| Legal Notice Follow-up | Direct Mail | 384 | Dec 23 9:00 AM | -- | -- | -- | Scheduled |
| Dispute Resolution Update | 624 | Today 11:00 AM | 88.6% | 72.4% | 14.8% | Live | |
| Charge-Off Prevention | Voice Drop | 486 | Today 2:00 PM | 92.4% | -- | -- | Live |
| Settlement Offer Campaign | Email + Mail | 284 | Dec 24 10:00 AM | -- | -- | -- | Scheduled |
| Account Update Notification | SMS | 2,142 | Yesterday 4:30 PM | 86.2% | -- | 22.8% | Completed |
Template Library & Channel Mix
Most-Used Templates
By send volume
- Payment Plan Enrollment Invite 1,486 sends
- Early Stage Payment Reminder 2,842 sends
- Promise-to-Pay 48hr Reminder 1,204 sends
- Self-Serve Portal Invitation 1,924 sends
- Dispute Acknowledgment 624 sends
- Settlement Offer (30% discount) 284 sends
Channel Mix Breakdown
Delivery split today
- SMS 48.2%
- Email 34.6%
- Direct Mail 12.8%
- Voice Drop 4.4%
Engagement Metrics
Performance indicators
- Avg time to open (Email) 2h 24m
- Avg time to click (SMS) 18 min
- Response rate (All channels) 18.4%
- Bounce rate (Email) 2.8%
- Unsubscribe rate 0.8%